Literatur zur Krisenkommunikation

Purpose – Exploring the impact of the Covid-19 crisis at the level of individual information behavior among citizens from the German-speaking countries Austria, Germany and Switzerland. Design/methodology/approach – An online survey was conducted among 308 participants gathered through convenience sampling in April and May 2020, focusing on how citizens changed their mix and usage intensity of information sources and according to which criteria they chose them during the Covid-19 crisis. A Wilcoxon signed rank test was used for testing central tendencies. Effect sizes were considered to support the interpretation. Findings – The results show first that the Covid-19 crisis has led to an increased demand for reliable information. This goes alongside a significant increased use of public broadcasting, newspapers and information provided by public organizations. Second, the majority (84%) of the participants reported being satisfied with the information supply during the Covid-19 crisis. Participants who were less satisfied with the information supply used reliable sources significantly less frequently, specifically public television, national newspapers and information provided by public organizations. Third, the amount of Covid-19-related information led some participants to a feeling of information overload, which resulted in a reduction of information seeking and media use. Originality – This paper is one of the first to analyze changes of information behavior patterns of individuals during crises in the current information environment, considering the diversity of resources used by individuals.

2020

Krisenwahrnehmung
Krisenkommunikation

Universität Hildesheim
Universität Graz

Dreisiebner, Stefan
März, Sophie
Mandl, Thomas